HIVE STUDIOS · MARKETING & COMMERCE
The worlds
beyond the frame.
Every story can become a place audiences return to—through objects, experiences, partnerships, and beautifully curated extensions of the screen.
Story first.
World always.
This is where HIVE’s project worlds become tangible. Each Shoppe is designed from the emotional and visual DNA of its show, creating authentic opportunities for audience connection and brand partnership without compromising the story.
The current collection
Enter a world.
Active concept Shoppes open directly. Upcoming worlds remain reserved as the slate and partnership strategies evolve.
SHOP RED
Power dressing, immaculate objects, the perfect work bag—and the scent of a room where the outcome has already been decided.
Enter SHOP REDERIS
The Shoppe
Chaos made covetable: celestial jewelry, secret-keeping objects, modern Olympus, and artifacts worthy of a goddess becoming herself.
Enter ERISSABÍNE
A future edit shaped by her world, her rituals, and the objects that make the story unmistakably hers.
In developmentCOOLEY AND THE
CHANGEMAKERS
Tools for curious minds, beautifully designed play, and a new generation of objects built to change something.
In developmentA TASTE OF
EVERYWHERE
Recipes, tableware, pantry discoveries, travel objects, and the partnerships that turn every episode into a passport.
In developmentNot merchandise.
Worldbuilding.
The partnership comes after the story. The object earns its place because it belongs in the world—and audiences can feel the difference.